Insecticide manufacturers repositioning to meet changing market challenges
Given the high rate of health concerns, particularly malaria attacks and complaints by consumers, insecticide manufacturers have been devising more ways to win back consumers’ unstable loyalty to their various products. This is on the heels of market perspective that with a sustained population growth the demand for insecticides that kill both flying and creeping insects are expected to continue to grow. With emphasis on cleaner environment, hygiene in modern lifestyle and ward-off of home intruders like mosquitoes and other creeping insects, insecticide (insect repellents or killers) industry also expects further increase in demand for products that satisfy these needs.